The straight version.

Last updated: April 2025

1. Information We Collect

We collect information you provide directly — such as your name, email address, company name, and any details shared in audit requests or contact forms. We also collect basic usage data (page views, session duration) through privacy-respecting analytics. We do not sell your data. Ever.

2. How We Use Your Information

Information is used solely to deliver our services, communicate with you about your engagement, and improve the quality of our work. We do not use your data for advertising, we do not share it with third parties except service providers directly necessary to deliver our work (e.g., email infrastructure), and we do not profile you for purposes outside your engagement.

3. Data Retention

Client engagement data is retained for the duration of the engagement plus a period of 24 months for record-keeping and dispute resolution purposes. Audit request data is retained for 12 months. You may request deletion of your data at any time by emailing hello@serply.io.

4. Cookies

We use minimal, essential cookies only — session state and analytics. We do not use advertising or tracking cookies. You can disable cookies in your browser settings without loss of core site functionality.

5. GDPR & CCPA Rights

If you are located in the EU/EEA or California, you have the right to access, correct, export, or delete your personal data. To exercise these rights, contact hello@serply.io. We will respond within 30 days.

6. Security

We use industry-standard encryption and access controls. Client information is treated with the same discretion we apply to SERP strategy — meaning extreme care, limited access, and zero tolerance for leaks.

7. Changes to This Policy

We may update this policy periodically. Material changes will be communicated by email to active clients. Continued use of our services constitutes acceptance of any updates.

8. Contact

Questions about this policy? Email us directly: hello@serply.io. We'll give you a straight answer.